Long Form Document Design

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Versant Health

DESIGN TOOLS

TASK:     
Transform Versant’s multi-page copy into effective white pages to educate their target audience.
ACTION:
Merged current long format page design best practices and Versant Health’s style guidelines to create a crisp, readable and legible design.
RESULT:
Each whitepaper was downloaded 30% more frequently then originally projected

View the complete ‘AboutTheSightOnSavingsCalculator’ Whitepaper:

https://derrickdouglass.com/DerrickDouglassPortfolio/wp-content/uploads/2019/09/Versant-Health_AboutTheSightOnSavingsCalculator-Whitepaper_Designed-by-Derrick-Douglass.pdf

 

View the complete ‘VisionPlan-ROI-Estimator’ Whitepaper:

https://derrickdouglass.com/DerrickDouglassPortfolio/wp-content/uploads/2019/09/Versant-Health_VisionPlan-ROI-Estimator-Whitepaper_Designed-by-Derrick-Douglass.pdf

 

View Versant Health Brand’s Strategy:

https://lippincott.com/work/versant-health

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AboutTheSightOnSavingsCalculator_v1.22
AboutTheSightOnSavingsCalculator_v1.24
AboutTheSightOnSavingsCalculator_v1.26